Whilst the French are world-renowned in numerous ways, two standout areas are their fashion and their skiable mountain terrain. Resorts such as Val d’Isère and Chamonix Mont-Blanc are widely known by snow lovers for their picturesque terrain and endless ability to excite. Rossignol has been able to blend French fashion with quality ski apparel to create snow jackets, snow pants and snow accessories that allow their customers to transition from the mountain to nightlife seamlessly.
The French national colours of red, white and blue are liberally used throughout their product offerings to create garments that are classic in their design, ensuring that they will never go out of style. This fashion focus is supported with ample technological features that make their ski jackets and ski pants practical and utilitarian. While Rossignol’s brand roots lie in ski manufacturing, dating back to their namesake Abel Rossignol, the brand has sought to expand since the 1980s through the acquisition of market-leading brands in the ski apparel market. Brands such as Lange, Look, RaidLight-Vertical and Dale of Norway have contributed their specialized expertise to the expansion of the Rossignol brand and allowed them to gain market strength in numerous sectors of the Snowsports market.
Rossignol ski jackets utilize 3M Thinsulate Synthetic Insulation in their construction, which results in an incredibly warm garment well suited for the conditions of the French Alps and beyond whilst ensuring breathability is still possible in the warmer climates of Southern Hemisphere ski resorts. Consideration has also been made of the human anatomy during the design process, with their snow jackets, snow pants and ski gloves all possessing ergonomic designs to ensure the wearer’s comfort and freedom of movement.