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    November 21, 2023 2 min read

    A Legacy Born in the French Alps

    Since its inception in 1952, Fusalp has seamlessly combined French elegance with high-performance, becoming a beacon of style on and off the slopes. Rooted in the heart of the French Alps, this iconic brand, which takes its name from an abbreviation of ‘fuseau from the Alps’ is a testament to it's two visionary founding tailors.

    Championing Excellence on the Global Stage

    Over the years, Fusalp has evolved into a symbol of excellence, embraced by generations of ski champions who have showcased the brand's prowess on the international stage. From the Goitschel sisters at the 1964 Olympic Games to Jean-Claude Killy in 1968, Fusalp has been a constant companion to athletes embodying discipline, performance, and style.

    Harmony of Tradition and Modernity

    Fusalp's creative director, Mathilde Lacoste, orchestrates a perfect harmony between tradition and modernity. The brand's commitment to innovation and style is evident in its contemporary collections, designed for both winter and summer, seamlessly blending technicity, functionality, and elegance - the three pillars of Fusalp's DNA.

    Global Commitment to Sustainability

    In addition to its rich heritage, Fusalp is on a mission to protect the planet. Situated amidst the snow-capped mountains and the pristine waters of Lake Annecy, the brand is acutely aware of the environmental impact of its operations. Fusalp's commitment to sustainability is reflected in its ambitious goal to reduce its carbon footprint.

    A significant step towards this goal involves a considered choice of materials. Fusalp prioritizes RDS® certified feather and down products, ensuring the humane treatment of animals and the traceability of materials in the supply chain. The brand plans to introduce certified RWS® wools, further emphasizing its commitment to animal welfare and responsible sourcing.

    Reducing plastic packaging and being a signatory to the Fashion Pact, a global coalition for environmental protection, further solidify Fusalp's commitment to sustainability. The brand aims not only to design and manufacture timeless, versatile products but also to contribute to a healthier planet for future generations.

    Technical Expertise for Longevity

    Technical expertise is at the core of Fusalp's commitment to longevity and sustainability. The brand's research and development department, in collaboration with its material test laboratory in Annecy, rigorously tests products for waterproofing, mechanical strength, abrasion risk, and more, ensuring a high level of technical expertise and innovation.

    Emphasizing the principle that the longer a garment lasts, the lower its impact on the planet, Fusalp commits to lifetime reparability. By caring about the quality of its products and actively repairing them throughout their life cycle, Fusalp aligns its values with a sustainable and responsible approach to fashion.

    A Stylish Future with a Sustainable Touch

    Fusalp's journey from the picturesque French Alps to the global stage is not just a testament to its rich history but also a promising commitment to a sustainable and stylish future. With a perfect balance of tradition, innovation, and environmental consciousness, Fusalp continues to redefine sport-chic, leaving an indelible mark on the world of high-performance fashion.

    Browse our range of new Fusalp men's & women's ski suits, jackets, pants and more available now, online and in store at Snowscene!